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Britain today: A tale of two car markets

The unpredictable impact of Brexit has created a tale of two car markets.  On one side, discounts on new cars are commonplace with scrappage schemes and deposit contributions, whilst on the other, in the used car market, prices are continuing to rise. Counter-intuitively, the sales of new diesel engine cars slumped in 2017 and 2018, whilst prices for used diesels ...

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FCA finance debate will favour large dealer groups

After reviewing the FCA update on car finance in full, we believe FCA is overall supportive of the dealer model, but is looking at the customer journey in greater detail given the rising popularity of PCP, which is understandable from a regulator’s perspective in our view. The FCA has already commented that arrears and default rates generally remain low, albeit ...

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Facebook’s new strategy will favour savvy motor dealers

The dust is settling on Mark Zuckerberg’s January announcement that Facebook has changed its algorithm to favour posts from friends and family over commercial messaging. On face value, excuse the pun, the move seemed to make sense – news streams had undoubtedly become clogged with link-bait and commercial messages, apparently curbing Facebook’s user growth, in a market shifting toward instant ...

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Finance accreditation is good for customers

The FCA’s recent comments on motor finance, and PCP products in particular, sounded positive and leave me optimisitic. It would seem that the FCA doesn’t have a problem with PCPs per se. But the message is clear: dealers should focus on proper qualification of needs and the transparent presentation of products, to matching the right product to the right customer. ...

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Why entering industry awards is good for business

I’ve had the honour of being on the judging panel of the Motor Trader Awards,  the long established and highly coveted automotive retailing industry Oscars, for the last three years and have never failed to be impressed by the passion that comes across in the many entries I’ve assessed. In my experience not enough dealers put themselves forward for awards. ...

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Why the Next and Rockar deal makes so much sense

Women make 85% of all purchasing decisions, and when it comes to car buying, that figure is even higher. In fact, research suggests women are the primary purchasers of cars, influencing 95% of all auto purchases and accounting for 65% of all new car purchases. But while sexist car adverts that objectified and demeaned women are thankfully now a thing ...

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Dealer websites that give customers a great experience

Websites are a digital forecourt and showroom for dealers, driving sales and aftersales enquiries.  Having a website which gives customers a great experience, whether they are accessing it via a PC or smartphone, is vital if dealers are going to maximise their online potential in 2018. If dealers are considering a new website, or looking at improving their existing site, ...

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Will we really lose half our dealerships by 2025?

Recent accounts of the demise of UK dealerships have been largely overdone. There are several disruptors that have challenged, and will continue to challenge, the status quo of the automotive sector. However, underlying sentiment in the market remains positive and dealers remain optimistic about prospective profits for 2018. Admittedly some brands that are struggling to retain their market share and ...

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Forget the hysteria, the future for motor retailers is positive

In recent weeks there has been a real stir regarding the outlook for automotive retailing and the future of dealer networks. This on the back of regular press headlines regarding diesel vehicles, electric vehicles and autonomous vehicles has certainly created some significant uncertainty for those outside the industry looking in and is far from helpful. To put it into perspective ...

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Compliance is not a necessary evil: it’s an opportunity

Attractive finance offers are crucial to driving customers to the forecourt and closing the sale. As finance penetration has grown in new and used sales, so has the focus on ensuring dealers are treating customers fairly. Dealers are facing increasing scrutiny from the Financial Conduct Authority (FCA) and will have to deal with increased data compliance under General Protection Data ...

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