Guardian Media Group is selling its 50.1% stake in Trader Media Group, which owns Auto Trader to Apax Partners. The proposed acquisition of GMG’s 50.1% stake follows the original acquisition by Apax of its...
Read More »New One-Stop-Shop For Dealer Marketing Launched
A new team is offering a one-stop-shop service for all aspects of car, van and bike dealership marketing. The Dealer Marketing Service does what it says on the tin; it offers expertise across the full spectrum of dealership marketing activity. The umbrella service is aimed at dealerships wanting to deal with just one point of contact for all of their ...
Read More »Key Staff Appointment As Marketing Delivery Rolls Out New Service Offering
Dealership marketing and CRM specialist Marketing Delivery Ltd has appointed Clara Dennison to manage the development and delivery of its new SmartMail Social CRM product, the ground-breaking initiative which offers automotive businesses a managed service for integrated Facebook, emarketing and database management. Existing SmartMail users such as Barnard & Brough, Baileys and Ancaster are the first to see the benefit ...
Read More »Mobil 1 ESP 0W-30 with improved fuel economy potential
ExxonMobil Lubricants and Petroleum Specialties has launched Mobil 1 ESP 0W-30. Developed using the latest synthetic lubricant technology, Mobil 1 ESP 0W-30 has the potential to improve fuel economy by 2.6%1, delivering even greater fuel economy than many other Mobil 1 grades, while optimising engine protection and supporting the use of exhaust emission technologies.
Read More »GForces launches service plan system
PRESS RELEASE GForces, the UK auto sector web management firm, is offering dealers an innovative way of increasing aftersales income with the introduction of a new service plan system. Called NetDirector Service Plans, the web-based solution is easier to manage than rival service plan packages, and is significantly more profitable to operate. There are no fees for setting-up individual customer plans, transaction fees are 66 per cent lower than the industry average, and funds go straight into the dealer’s bank account, rather than coming via an intermediary.
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